Caltex brand of fuels and lubricants, marketed by Chevron Philippines Inc. (CPI), recently launched a new campaign with celebrity couple Gabbi Garcia and Khalil Ramos (GabLil) as the brand’s official Caltex Rewards ambassadors.
This exciting campaign, May Point Ang Biyahe, highlights the fun and joy of traveling and encourages Filipino motorists to fuel up with Caltex to earn and accumulate Caltex Rewards points for a more rewarding and fulfilling journey.
With the launch of the May Point Ang Biyahe campaigns comes a new music video featuring Gabbi and Khalil (GabLil). The lyrics are all about the benefits customers can get when they use Caltex Rewards. This energetic production showcases the thrilling rewards for motorists, including fuel discounts, dining perks, shopping delights, and much more—all set to the beat of a lively and catchy jingle.
"We wanted to have ambassadors who represent what Caltex Rewards means for motorists. With GabLil as our ambassadors, we aim to create a more vibrant and positive image for the brand," said CPI Country Chairman Billy Liu.
“Gabbi and Khalil embody the adventurous, on-the-go and fun-loving spirit of both the Caltex brand and the Caltex Rewards program. As a couple, they align with the goal of Caltex Rewards, which is making journeys easier, happier and better. We look forward to working with them and seeing where this collaboration takes us,” Liu added.
“We’re so happy to be part of the Caltex family. We’ve always fueled up at Caltex so it’s an honor to finally represent the brand that we both truly love. We would like to thank Caltex for welcoming us with warmth and open arms,” the couple remarked.
