What-A-Kuya? Check this out ! " Kuya J" in SM Novaliches !

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What a "Kuya" means? Who is "Kuya"? 

"Kuya" is a Filipino term of endearment and respect used for a male older than you and especially that you are close with. So you can call your older male brother, cousin, older male friend. Someone who takes care of you, protect you and trying everything he can, gives you something you want.

If you call a close someone who does something for you, it's 'kuya." It’s when Kuya cooks for you and just imagine Kuya preparing his delicious dishes for you every time. You would definitely want to be present at every dinner. Because everything is special, when it comes to Kuya.

That is the picture that will be always captured in the new restaurant in town, Kuya J.

We were excitingly witnessed an opening of the Kuya J Restaurant in SM Novaliches, Quirino Highway, Quezon City. Kuya J started the Filipino cuisine in Cebu and now is opening more here in Metro Manila.

Kuya J is a casual Filipino cuisine restaurant that offers great gastronomic delights using quality and unique tasting dishes in a homey dining experience that relaxes you, enveloping you with the warmth and care of a brother.

Miss Gelli Victor , the event host

Kuya J values meaningful bonds above anything else. That is why he serves delectable Filipino dishes in a comfortable atmosphere. The interiors themselves feel a lot like Kuya’s room: the modern dining furniture, the warm lighting fixtures and the signature bookshelves filled with books of various topics. Once you step inside, you’ll be received with a wholehearted welcome and a good-natured staff. 

Kuya J promotes family gatherings and love for food, that’s why affordability is a must. So don’t worry about the price points because Kuya J will always give a value for money. You’ll even be surprised at how much you can eat on a limited budget. At Kuya J’s, there’s more fun for everyone.

What can you expect from Kuya J? You can always count on him to adapt local cuisine and add a different spin to each dish. His signature dishes, namely Crispy Pata, Grilled Scallops, Lumpia Presko, Crispy Catfish and Tablea Coffee Flan are definitely a must try.

Luckily and super enjoy, we were able to sample almost all of the food available on their menu during the opening at SM City Novaliches. Starting from the Appetizers, Soups, Salads, House Specialties and Desserts! 

KUYA J’S CRISPY PATA

Perfectly deep-fried pork skin, with tender juicy pata meat. Crispy delicious! Specialty ni Kuya!

KARE-KARE

GUINATAANG MONGGO

BINAGOONGAN RICE

POCHERO

TOKWA'T BABOY in Soy-Suba Sauce

LUMPIA PRESKO

Sautéed crabmeat and bamboo shoots stuffed in rolled malunggay-infused wrapper with sweet garlic sauce. Ito ang favorite ng date ni Kuya.

MANGGA TUNA SALAD

CHORIZO DINAMITAS with Garlic Dip

GRILLED SCALLOPS

Grilled scallops na punong-puno ng cheesy butter topping. Favorite ni Kuya! 

MANGO PANDAN

Ang classic panghimagas, creamy mango pandan. Ito ang favorite ni Kuya.

TABLEA COFFEE FLAN

Batangas tablea-flavored flan with coffee caramel topped with dried coconut meat and cream.

Kuya J has finally arrived in Manila to share his brotherly love, in the form of his delicious meals. Just last Saturday, celebrity siblings Camille and John Prats plus Phil and James Younghusband graced the opening of Kuya J at SM City Novaliches to spend their sibling bonding moments along with other guests.

Camille and John Prats

Phil and James Younghusband 

Aside from SM Novaliches, Kuya J has also opened branches in SM City Marikina, SM City BF Parañaque and SM Sta. Mesa. Kuya J will soon open a branch in GMA, as well as stores in nearby Luzon, Visayas and Mindanao.

So that eventually, Kuya J will spread his brotherly love all over the country!

If you’re looking for a place to spend quality time with your loved ones, especially your Kuya, look no further than Kuya J. It’s a unique dining experience you should never pass up. ‘Yan si Kuya, laging special!

Enjoy the wonderful world of Kuya J! Kuya J’s unique twist on Filipino cuisine is no doubt, a special treat for the appetite. So embrace Kuya’s love and try out his featured dishes! And expect for more stories of Kuya J. . . Ang luto ni Kuya, masarap talaga and .... masarap pa ikwento!

Visit Kuya J outlets nationwide:

Kuya J- SM Novaliches

Ground Floor SM Novaliches

Quirino Avenue, Quezon City

Kuya J - SM City Sta. Mesa

3rd Floor SM City Sta. Mesa

Sta. Mesa, Metro Manila, Philippines

(02) 254.8148 

Kuya J - SM City BF Parañaque

3rd Floor, SM City Parañaque, Metro Manila, Philippines

(02) 478.7810

Kuya J - SM City Marikina

Ground Floor Level, SM City Marikina

Marikina City, Metro Manila, Philippines

Kuya J Escario corner Tojong Street, Brgy Camputhaw, Cebu City, Cebu, Philippines 6000

(032) 260.2991

Kuya J - SM City Cebu

Upper Ground Level, SM City Cebu

Cebu City, Cebu, Philippines 6000

(032) 266.8600

Kuya J - SM City Consolacion

Ground Level, SM City Consolacion

Consolacion, Cebu City, Cebu, Philippines 6001

(032) 266.8688

Make Valentine's Sweeter with Max's S'mores Fudge Bar

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It's Valentines' Day! What's the  sweetest way of saying "I Love You" to your loveones?

Sweet things come in small packages. At Max's, they come in cute, chocolate-colored tote boxes. As Valentine's Day inches closer, Max's Restaurant invites Filipinos to lavish their loved ones with a special and extraordinary treat - Max's S'mores Fudge Bars.

Filled with chewy mini marshmallows and the crisp goodness of graham crackers, Max's irresistibly rich chocolate fudge bars perfectly conclude a mouthwatering meal of Max's classic home-cooked dishes: Crispy Pata, Sinigang, Kare-Kare, and Max's world-famous, "sarap-to-the-bones" Fried Chicken.

"Max's is in the business of creating unforgettable memories for every Filipino. This Valentine's Day, we invite everybody to share their favorite Max's dishes while enjoying the company of their family and loved ones. They'll be delighted to discover that delightful S'mores Fudge Bars from Max's await them at the end of their meal. We believe that simple things and sweet gestures make the perfect Valentine's surprise for the most special people in their lives," enthused Bobby Simborio, Corporate PR and Media Manager for Max's Group of Companies.

With a minimum, single receipt food purchase of PhP 1,500, diners and s'mores enthusiasts may already enjoy Max's bite-size confections for free.

These sweet treats are available for online deliveries or dine-in and take-out transactions at any Max Restaurant nationwide from February 14 to 16, 2014. 

To learn about the most exciting news from the most loved Filipino brand,

visit www.maxschicken.com or 

check out www.facebook.com/maxsrestaurant

to be a member of Max’s Facebook Fan Page.

Enjoy the wonderful world with Max's! Just in time for Valentine's Day, give love by sending Max's favorites to your loved ones anytime anywhere within the Philippines now!

Wonderful World of Kuse ! A Traditional Filipino Cuisine

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I have been invited to see and experience the KUSE. I enjoyed the wonderful world of traditional Filipino cuisine. I had the chance to dine in Kuse's first branch at Venice Piazza in McKinley Hill, Taguig.

I thought what means Kuse? Is that the name of the chef or the owner? Surprisingly, Kusě, among the Tagalogs, refers to the local chef. The word is perhaps derived from the more common term, kusinero. During special occasions in the community, people always ask, “sino ang magku-kusé?” They are always curious who will head the kitchen, who will manage the feast. Being a Kuse is considered a distinction. The Kuse’s reputation lends prestige to the affair, gives pride to the host, and makes everything more exceptional for the guests. 

The menu of Kuse showcases traditional Filipino cuisine -- dishes that are familiar and are regularly sought by the Pinoy palate. It’s the perfect go-to place for local cravings and for entertaining balikbayan guests.

The Chef’s Quarter Group of Restaurants opened the first branch of Kuse in November 2009 at Venice Piazza, McKinley Hill. The second outlet opened its doors last March 2012 at Lucky Chinatown Mall in Binondo which was shortly followed by another at Eton Centris Walk in Quezon City.

Here in Venice Piazza branch, the ambiance is super cool. I love here, feeling that I am in a fresh air cool place around the bamboo trees even the outside is the super heat summer.

The parade of specialties from various provinces include best-sellers such as Pork Sisig Kapampangan, Pancit Lechon de Lucban, Vigan Bagnet, Mini Ukoy with Visayan Sauce, and Batangas Bulalo Soup.

Dining at Kuse is like being in a typical Filipino salu-salo so serving portions are all big enough to share. Other items topping the favorites list of regular visitors are Paco Salad ng Laguna with Kesong Puti and Itlog na Maalat, Sinigang na Bangus sa Bayabas, BBQ Beef Back Ribs Adobado, Kuse Lechong Baka.

I love all the dishes we had but my favorite among the specialties, is - Adobong Kuhol sa Gata! A new and unique menu from Kuse. After trying what they served us, our group asked for more Adobong Kuhol ! 

And as the desserts, Banana Langka in Filo with Caramel Sauce, and the innovative Sapin-Sapin Creme Brulee.

Behind the recipes is Chefs’ Quarter Group executive chef, Mauro Arjona Jr. whose father was a Kuse. “He was actually a farmer in our province Liliw, Laguna but every time there’s an occasion such as weddings and fiesta, he would always be called to cook. And he would work for the love of it, even without pay,” chef Mau recalls. 

The Chefs’ Quarter Group of Restaurants includes Chefs’ Quarter Restaurant, Beurre Blanc Restaurant and Wine Bar, Old Vine Grille, Uncle Cheffy Brick Oven Global Cuisine, and just recently, Larry & Mau Diner.

Kuse at Venice Piazza, McKinley Hill (836-4969) Operating Hours: 10am – 11pm, Monday to Sunday with seating capacity of 50 persons.

Kuse at Lucky Chinatown Mall, Binondo, Manila (708-9576) , Operating Hours: 10am to 10pm, Monday to Sunday. Seating capacity: 70 persons.

Kuse at Eton Centris Walk, Quezon City (709-9817) Operating Hours: 11am to 11pm, Monday to Sunday. Seating capacity: 90 persons.

And watch out soon to open in Festival Mall, Alabang!

Kuse also offers catering services. Visit and enjoy Kuse. It’s the perfect go-to place for your cravings!