"Live different, Choose different", New Wave of Cooking with Midea

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Chef Rob Pengson

World class brand Midea brings a new twist to your kitchen appliances!

The world’s largest producers of consumer appliances - Midea recently conducted an event with Celebrity Chef Rob Pengson at Marmalade Kitchen, Forum South Global, Bonifacio Global City, Taguig, Metro Manila.

Guest Chef Rob Pengson performs a live kitchen demonstration using Midea's latest line of kitchen appliances titled "A New Wave of Cooking with Midea"

Its line of microwave ovens, induction cookers, digital multi-cookers and electric kettles are a standout in terms of quality, performance and affordability.

Innovative products, Midea’s kitchen appliances are perfect for quick and easy-to-cook recipes that do not compromise nutritional value.

Midea’s kitchen appliances  is sure to make any homemaker’s life a lot easier without burning a hole in your pocket. Energy efficiency, solid performance and compact designs make these essential additions in any start-up household.

Microwave Ovens

Studies show that the use of microwave ovens in the Philippines is very low. This is mainly because of the common misconception that a microwave oven uses up a lot of electricity but a Midea Microwave Oven uses power efficiently that you only spend P1 in electricity per three-minute cooking time.

Because of the way Midea Microwave Ovens work, you can cook faster and more efficiently. Contrary to popular misconceptions that microwave ovens zap food nutrition, Midea Microwave Oven promises a better retention of nutrients because of the short cooking time.

Digital Multi-Cookers

Rice cookers have evolved through the years into multi-cookers that are versatile to cook a number of dishes.

Midea’s Digital Multi-Cookers are equipped with Thermal Circulation Technology, which ensures even heating in the cooking pot for perfectly cooked rice. In case you add too much water, its smart fuzzy logic control automatically adjusts the temperature and cooking time of rice. The honeycomb texture of the pot also allows it to retain heat efficiently, ensuring your rice is cooked evenly and thoroughly.

These digital multi-cookers come with a number of presets that take the guesswork out of cooking. Just press a button, and you get perfectly cooked dishes in a matter of minutes. Aside from cooking rice, you can also use it to cook congee and stews, steam seafood, rice cakes and vegetables, make soup, and boil eggs.

Midea’s Multi-Cookers come in two models. One model can even double as a pressure cooker. With it, you can cook the toughest cuts of meat until they are tender in a short time. Midea’s Multi-Cooker/Pressure Cooker have a 10-Dimensional Protection System and self-locking lid with auto/manual release function that ensure safety during cooking.

Induction Cooker

Midea’s Induction Cooker is a space-saving alternative to a gas range. Its slim design and sturdy construction make it a fitting addition to any kitchen.

An induction cooker is more economical than gas range, and uses 37% less power than an electric stove.

It cooks 40 percent quicker than an electric stove due to dual-coil technology that makes it heat up faster.

It is safe to use around children because of its flameless heating and an auto shut-off feature.

Electric Kettle

Midea’s Electric Kettle is one of the safest kettles in the market. It has a number of built-in features that make boiling water not only economical, but also safe.

In just three minutes, Midea’s Electric Kettle can boil water. It also has lower power consumption than other electric kettles.

Midea’s Electric Kettle comes with double wall technology that prevents its exterior from heating, as well as keeping boiled water warm for a longer time. With its patented UK Strix control that ensures against dry boiling and protection from overheating, you and your family are safe from electric shocks, injuries or fire.

It also has integrated cord storage for safety and convenience. When not in use, you can easily wind the cord under the kettle to keep it away from accidents.

Phillip Trapaga General Manager of Concepcion Midea Inc Philippines

True to their commitment of enriching the different lifestyles of people, Midea lets you experience the same quality of innovative appliances but at a reasonable price.

Indeed, live different, choose different.

About Midea

Midea is one of the world's largest producers of consumer appliances. Established in 1968, Midea has consistently strived to make the lives of its consumers easier with their line of innovative products. On 2014, Midea Global partnered with Concepcion Industrial Corporation to bring the brand closer to Filipinos. 

For more information on Midea, please call +632-850-9888 or visit www.midea.com.ph

CloudFone celebrates three years of success; Enrique Gil is the new endorser

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CloudFone recently launched their newest endorser to represent the brand among Filipino audiences. 

In celebration of its 3rd year in the business, homegrown mobile technology giant CloudFone has recently signed soap opera star Enrique Gil as its newest endorser, joining Xian Lim in the company’s roster of celebrity endorsers.

The 2014 Most Promising Male Star of the Year has truly leaped bounds as a breakthrough actor and dancer with several TV and movie projects, as well as dance albums. Indeed, Enrique Gil is a versatile and talented artist who has proved his mettle in well-loved TV series such as Forevermore and in the silver screen such as the blockbuster hit, Just the Way You Are. Given the breadth of his influence and reach, the 23-year old rising star is expected to attract a younger demographic for CloudFone as it rolls out more devices that will enhance users’ enjoyment of mobile apps and social media platforms.

“CloudFone constantly aims to be on the pulse of the market, and we believe that Enrique embodies the qualities that resonate with our youthful, more tech-savvy consumers,” said Eric Yu, President, CloudFone Philippines.

Nino Mendoza, Cloudfone Head of Sales; Enrique Gil; Celine Buendia, Cloudfone Head of Marketing

“With his vibrant personality, and passion for excellence, Enrique represents the best things CloudFone devices can offer such as variety of choices and specs, innovation and reliability.”

As the new face of CloudFone, Enrique’s active lifestyle perfectly shows how smartphones & tablet devices have become an integral part of our everyday lives and how CloudFone provides the perfect companion on-the-go that can keep up with the needs of today’s hypersocial youth. 

To help bring the latest technologies within everyone’s reach, Enrique will be headlining the last leg of CloudFone’s mall tour  in SM Megamall and Waltermart North EDSA, capping a nationwide tour that began in May 2015. CloudFone’s nationwide mall tour is the brand’s way of giving back for the 3 years of success by showing support for its dealers, as well as its gratitude to their loyal and potential customers. 

For the past two months, celebrities Jason Abalos and brand endorser Xian Lim have been going around the Philippines, covering a total of 113 stores in 30 malls in 19 cities, which include Baguio, Tarlac, Clark, Manila, Quezon City, Bohol, Lucena, Albay, Naga, Bulacan, Laguna, Marikina, GenSan, Tacloban, Cebu, Dagupan, Batangas, Davao, and Mandaluyong in an effort for CloudFone to reach a wider audience in say thank you to its loyal consumers. The stars, together with the CloudFone team, personally visited CloudFone kiosks and stores, and met up with dealers and staff, before surprising the crowd in each area.

The young hearthrobs entertained the audience with kilig performances, fun activities using CloudPad devices, and exciting games, coupled with CloudFone premium items and products that were given away as prizes. CloudFone users and selected members of the audience also had the chance to meet and greet their favorite stars up close and personal. 

As part of CloudFone’s giving back, the anniversary celebration also included a special price-off on select new and current CloudFone and CloudPad line-up of devices.

The discount promo that features reduced prices for 10 of the brand’s tablet and smartphone models by as much as 25%. 

The CloudFone Thank You Sale enabled more Filipinos to easily own smartphone models like the CloudFone Excite series, which is popular for its long-lasting batteries and affordable multi-core processors, as well as the social-ready GEO series. CloudFone also made their tablets more affordable, by reducing the price of their CloudPad range, which boasts clear and large displays, Intel processors and innovations such as crossover technology. 

Photos: Arts & Travel Magazine

MYNP Top 5 Finalists of SineNanay Film Festival announced

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MAKE Your Nanay Proud (MYNP) Foundation has unveiled this year's first SineNanay Film Festival.

According to Ms. Bemz Benedito, Managing Director of MYNP, the aim of the film festival is to recognize the greatest woman in our life, our nanay. "We tell the students to explore, provoke interpret and capture images of how they express their love for their nanays.”

The contest is open to college students (in group or individuals) from La Consolacion College Manila (LCCM) and Philippine Women’s University (PWU) using only a camera phone.

The selection committee was composed of members of the academe and MYNP officers. From 12 semi-finalists, the committee came up with five final entries from LCCM and PWU.

The entries include: Ma. Chrisma Alberto’s “NaTay” which is about a grandfather who takes care of his grandchild after her mother died while giving birth; the film “Istorya ng Pagmamahal at Sakripisyo” by Ella May Arevalo, She Villate and Camille Castañas revolves around the story of a sick mother who shows her undying love for her son up to her last breath; Ma. Ana Elaiza Lardizabal’s “Lipstick” showcases a different look at being a mother; a mother’s love knows no boundaries that not even an iron wall can stop her from fulfilling her obligations to her children in the film “Rehas” by Mary Joy Bonapos and Cathrene Anne Joseph while their other entry, “Mama’s Girl”, tackles the unconditional love and devotion of a mother for her daughter.

The finalists were recently invited to attend an orientation program conducted by Gawad CCP awardee Direk Nick Olanka and Mr. Gorio Vicuña, an expert in high-end CG animation, live action production, and visual effects for film and television.

The deliberation of winners will be held on the 3rd week of September. 

Indie and theater actor Arnold Reyes is the Festival Director of SineNanay.

Benedito shares that the film festival is a tribute to all mothers and a celebration of a child’s love for his/her mother.

Fil-Australian Justine Joy with her album "Fly Away"

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Filipino-Australian-based independent artist, Justine Joy is here in the Philippines and her independently produced debut album "Fly Away" is a testament of her fun and carefree spirit that soars high with her intense passion for music.

Justine Joy spent her childhood years honing her talent in singing by taking a vocal coach, joining singing talent competition, and performing in numerous school plays. In 2006, she was spotted by a dance talent scout and persuaded her to be part of the newly formed hip hop dance crew “Gigabeatz” and went on to dance and sing with them until 2008. Gigabeatz won and placed in the top spots in several local hip hop dance competitions such as “Looze Control” and “Groove Hills”, as well as performed at many local charity and nightclub events. 

In 2007, Justine was fortunate enough to dance with Gigabeatz as the front act to the acclaimed group “The Outlawz” created by the late legendary rapper Tupac Shakur on his 10th Anniversary Legacy Tour, at their Sydney show with local artists Lia Maja and Abel. Also in 2007, Justine and Gigabeatz placed 1st in the local song and dance competition “Boogie Tunez” (Justine & Gigabeatz - Boogie Tunez 2007), the first of its kind in the area. There she was approached by Australian artist Neska after winning and was congratulated and encouraged that she has so much potential in her performance skills and to keep working at it to make her performance art the best it could be. This led to a number of live shows for Justine in some of Sydney’s acclaimed nightclubs during that year and in early 2008. Furthermore in 2007, during the “19th Philippine Fiesta Kultura” Justine and Gigabeatz were the backup dancers for Toni Gonzaga and Sam Milby’s live performances.

In March of 2008, however, Justine Joy took on a new career as a flight attendant in a prestigious international airline company. During this time she had to go on a hiatus from Gigabeatz and her performing as she was travelling the globe and her unpredictable schedule would not allow her to make it to regular rehearsals.

Around 2010, after a 2 year break, Justine felt it was time to start performing again, even if just for private family functions, as she missed performing and the stage so much. 

Her wish came true starting again in 2010, when she was asked to dance as an extra in local Australian-Spanglish rapper “D-Minus’” music Video “Set it Off” (D-MINUS - SET IT OFF OFFICIAL MUSIC VIDEO), and then again in 2012 for D-Minus’ clip “La Rumba”. When 2013 came around, her passion grew ever larger when she performed on stage again in the “25th Philippine Fiesta Kultura.” 

Justine Joy, songwriter, is now setting sights on fulfilling her dream of conquering the global stage with her true passion: music. In between her 'day job' and travels, she hits the studio to write and record tracks for her album. 

And finally, the moment has come to pass. With her formidable spirit, boundless energy, and impassioned showmanship, Justine Joy is raring and ready to fly away.

She is now in the Philippines to promote her carrier single “Tonight” which she also wrote included in her debut album entitled “Fly Away.” 

Now available in all Odyssey Music Stores.

You can catch updates on Justine Joy, visit her Facebook and   YouTube.  

Here are some clips of her performances at the RJ Bistro, Dusit Thani Manila Hotel, Makati City during her visit in the Philippines. 

Public schools along Valley Fault System strengthen readiness for earthquake

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The Department of Education (DepEd) is doing a series of orientations on earthquake preparedness for principals and school administrators from 1,134 public schools from the National Capitol Region, Region IV-A, and Region III, surrounding the Valley Fault System. 

The orientation aims to equip school heads and administrators with the right information to increase the level of preparedness of schools not just for earthquakes but also for other possible risks. 

“There is no such thing as overdose of information. We need to cascade this disaster preparedness information,” Noel Bagano, Muntinlupa City Assitant Schools Division Superintendent (ASDS), said.

DepEd Disaster Risk Reduction and Management Office (DRRMO) Project Officer Mariel Bayangos explained the comprehensive DRRM in Basic Education Framework. 

Philippine Institute of Volcanology and Seismology (PHIVOLCS) geologist Mabelline Cahulogan discusses the geologic hazards of earthquake to school principals and administrators from Las Pinas, Paranaque and Muntinlupa during the orientation of schools along valley fault system on earthquake preparedness.

“Why is there a need for us to have a common framework? We need to establish an overall strategy para kahit saan mang school tayo magpunta, we have a common language,” Bayangos said.

The Comprehensive DRRM in Basic Education is guided by education outcomes and, at the same time, anchored in the four thematic areas: prevention and mitigation, preparedness, response and recovery, and rehabilitation. Specifically, DepEd has adopted the Comprehensive Safe Schools Framework to align DRRM implementation in basic education, which is presented in three pillars: safe learning facilities, school disaster management, and Disaster Risk Reduction (DRR) in education. 

Comprehensive DRRM in Basic Education Framework discussion encompasses the structural and nonstructural measures such as the adopted disaster resilient classroom design, the strengthened construction monitoring process, enhanced design of temporary learning spaces, the establishment of DepEd DRRM offices nationwide, and the policy on student−led school watching and hazard mapping.

Bayangos added that DRRM and CCA are already integrated in the K to 12 curriculum and the DRR reference materials are being uploaded in the learning portal.

Philippine Institute of Volcanology and Seismology (PHIVOLCS) Geologist Mabelline Cahulogan also discussed geologic hazards like the occurrence of ground rupture and liquefaction.

“We all know that the Philippines is situated at the Pacific Ring of Fire and it is crucial for us to be disaster prepared,” Cahulogan said.

“Everyday, our instruments at PHIVOLCS record at least 20 earthquakes. Hindi lang natin sila nararamdaman… We can live with the fault as long as we are prepared and ready. Hindi po natin kailangan mag-panic. Sa halip, kailangan lang po natin maging prepared,” she added. 

The geologic hazards discussion was followed by an open forum to address questions from school principals and education administrators relative to disaster preparedness.

Department of Education Disaster Risk Reduction and Management (DepEd DRRM) Project Officer Mariel Bayangos explaining the Comprehensive DRRM in Basic Education Framework.

Family earthquake preparedness

The orientation ended with the briefing on the Family Earthquake Preparedness Homework in line with DepEd Order No. 27 entitled “Promoting Family Earthquake Preparedness.” The homework requires all students to answer a set of questionnaires with their parents to assess their family preparedness before, during and after an earthquake. The class advisers will discuss each of the questions and shall tabulate and summarize the answers which will be submitted to the school administration. The school heads shall be the one to discuss the results to the Parents−Teachers Association (PTA) and barangay officials.

Over 400 school principals, administrators and DRR coordinators from six Metro Manila cities (Las Pinas City, Muntinlupa City, Paranaque City, Pasay City, Taguig City, and Makati City) and Region III (Norzagaray and San Jose del Monte, Bulacan) participated in the five first batches of the said orientation. 

The orientation on earthquake preparedness will continue tomorrow at Jose Rizal Memorial School in Calamba City for those school administrators, principals and DRRM coordinators from Biñan, Carmona, Calamba, Rodriguez, San Mateo, San Pedro, Sta. Rosa and Silang, Laguna. More than 200 participants are expected to attend tomorrow. The last leg of the orientation on July 13 will be participated by principals from Manila, Navotas, Caloocan, Malabon and Valenzuela cities.