March 14, 2019

2019-2020 PRSP Board of Directors inducted : DOT Sec. Bernadette Romulo-Puyat leads oath-taking ceremony



The Public Relations Society of the Philippines (PRSP) 2019-2020 Board of Directors was sworn in at the Department of Tourism (DOT) in Makati City last March 11. In the photo are (from L) DOT Secretary Bernadette Romulo-Puyat, Andy Saracho, APR, of Philippine Veterans Bank, Ana Ruby Pista of Ardent Communications, Celerina Amores of Ayala Foundation, Inc., Bernard Bagaman, APR, of Resins, Inc., Janine Dario of Isentia Manila, Norman Agatep, APR, of Grupo Agatep, and PR consultant Ritzi Ronquillo, APR.

Officers and Directors of the Public Relations Society of the Philippines (PRSP) for 2019-2020 took their Oath of Office on March 11 at the Department of Tourism (DOT) in Makati City. DOT Secretary Bernadette Romulo-Puyat, as inducting officer, administered the oath and bore witness to the organization’s promise to strengthen the PR profession in the country while promoting the organization’s ideals and objectives.

“The PR industry plays a vital role in shaping the public’s mindset and developing our country’s image,” said Puyat. “I am glad that the Department of Tourism is fostering a relationship with the local PR industry. I know that you will be important partners in our goal to share with the world that indeed, it is more fun in the Philippines.”

This year, PRSP will focus on harnessing its internal strength, that is, expanding its base while ensuring that members get the maximum benefits from their membership.

“We will do this as we also firm up our partnership with international and local organizations to collaborate on projects and activities that will promote the welfare of public relations professionals and public relations as an industry and a potent player in economic advancement,” said PRSP President Andy B. Saracho, APR, who is also Assistant Vice President and Head of the Veterans Affairs Office of the Philippine Veterans Bank.

Aside from Saracho, the members of the newly-inducted PRSP Board of Directors are: Full Circle Communications Media Relations Head Paul Michael S. de Quiros as Vice President-Internal, Ardent Communications President Ana Ruby B. Pista as Vice President-External, Cebu Pacific Air Director for Corporate Communications Ma. Rosario L. Lagamon as Secretary, Ayala Foundation Senior Director for Corporate Communications Celerina R. Amores as Treasurer, Resins Inc. Corporate Communications Manager Bernard G. Bagaman, APR, as Internal Auditor, Isentia Manila Country General Manager Janine C. Dario, Insular Life Manager of PR Staff Jude C. Galford III, and Grupo Agatep President and Managing Director Norman Agatep, APR, as Directors. Completing the slate are Public Relations and Business Communications Consultant Ritzi Villarico-Ronquillo, APR, as Ex-Officio Director, and PageOne Group CEO Ronald F. Jabal, APR, and Dentsu Aegis Network Philippines Consultant Ramon R. Osorio, APR, as Advisers.

Realme Philippines to reveal 3 big surprises at realme 3 Launch

Realme Philippines is all set to launch its newest offering in the Philippine market, the realme 3, on March 19. Delivering the best value in its price segments, realme Philippines further intensifies the game with three surprise announcements on its upcoming launch.

Realme takes pride in selling more than 210,000 realme 3 units on its first day of availability in India – a manifestation of the rising interest in many countries in the budget phone’s superior specifications and premium build.

“The realme 3 is a product that we know would change the Filipinos’ perception of what a budget smartphone should be. Given our rapid expansion, more Filipinos would get to discover real value with the realme 3. Our fans are in for a good treat with the launch of our latest device,” shares realme Philippines Marketing Lead Eason de Guzman.

Designed to let customers #DiscoverRealValue, the realme 3 is a powerful smartphone with a MediaTek Helio P60 processor commonly used by midrange smartphones. It boasts 13MP+2MP rear dual cameras with Nightscape mode and Chroma Boost, new features that the realme 3 is introducing to the budget segment.

Realme Philippines encourages its fans to watch the livestream of the realme 3 launch on the realme Philippines Facebook page and YouTube channel on March 19, 6:30PM. Livestream viewers will get the chance to win their very own realme 3.



ABOUT REALME
Realme is a technology brand that specializes in providing high-quality smartphones. Established on May 4, 2018, the National Youth Day of China, the brand is committed to offering powerful performance, stylish design and quality services to Filipinos, in particular the youth, to enable them to explore and experience more possibilities with their smartphone

March 13, 2019

SM Supermalls is the only mall to win Metrobank Foundation’s PEACE award

SM Supermalls was recently awarded the PEACE (Partner in Empowerment, Advocacy, and Commitment to Excellence) Award during Metrobank Foundation's 40th year anniversary celebration, giving SM the distinction of being the only shopping center to receive this prestigious award. The award is given to select institutions which, over the years, have supported the foundation's major programs for nation-building. Receiving the PEACE Award were SM Supermalls COO Stevan Tan and senior vice president for marketing Joaquin San Agustin from Metrobank Foundation. 



For more information, visit SM Supermalls’ official website at www.smsupermalls.com, or its Facebook, Twitter and Instagram accounts: @smsupermalls.

LG supports genderless chores




Traditionally, people have associated chores as ‘women’s tasks.’

With significant progress in the fight for equality, gender roles at home, and in other facets of society, have evolved to a point where performing household chores are no longer automatically expected of or assigned mostly to women.

There is, however, still plenty of room for further development. In 2017, one study found that “women tend to do more housework than their male partners, irrespective of their age, income or own workloads.” The results reinforced the fact that “broader social norms” affect the way gender roles, and their duration, are assigned. 




As women continue to negotiate and redefine their responsibilities at home, technology plays a critical role in empowering women to reclaim their autonomy.
Smart home technologies—a niche dominated by LG—make chores easier to accomplish, even pleasant, thus freeing up more time and energy for other pursuits. 

It also helps level the playing field. With user-friendly and intuitive appliances like the TwinWash and the InstaView Door-in-Door, no task or chore is too complex or too hard. Anyone in the family can efficiently do the laundry or do a quick audit of grocery items that need to be replenished. Smart appliances help ease the burden of women who are often expected to take charge of these tasks just because it has been the norm. After all, chores know no gender.

As the world celebrates International Women’s Day, women, and allies, all over the world recognize the milestones that have empowered women to break free from stereotypes and societal expectations. LG, a renowned brand with a global platform, reinforces its commitment to women empowerment by ensuring that its smart home technologies are attuned to the constantly changing and dynamic needs of both women and men who use them.

Sponge Cola to hold “Sea of Lights” Concert on March 29, 2019

This year, Sponge Cola will be celebrate another great year of being one of the premiere OPM rock bands in the industry - and in true Sponge Cola fashion, they’re bringing their songs, both old and new, straight to their audience through their one-night intimate concert “Sea of Lights” on March 29, 2019 at the Power Mac Spotlight Circuit Makati at 7PM.


Since they started, the band (composed of frontman and lead singer Yael Yuzon, guitarist Erwin “Armo” Armovit, bassist Gosh Dilay, and drummer TedMark Cruz) has been delivering non-stop hits that are already integral to many Sponge Cola supporters and OPM fans alike. Their catalog spans all their multi-awarded albums, which include certified hits such as “Jeepney,” “Gemini,” “Nakapagtataka,” “Bitiw,” “Tuliro,” “Puso,” “Tambay,” “Kunwari,” and so much more. They have no doubt been a part of the journey of many Filipinos, may it be through teleserye soundtracks or their life soundtracks.

This journey continues with the upcoming release of their latest album “Sea of Lights,” a collection of songs that celebrates the sound and musical style that the band is known for, while also experimenting with new sounds into the mix. The album includes songs such as the previously released songs “Phantoms,” “Paliyabin Na Ang Lahat,” “Meron Ba?,” “Promises (feat. Karylle),” and many more songs that will be performed live for the first time in concert. As a bonus, concert-goers will also receive a limited edition physical copy of the album.



The concert will not only feature songs from their latest album, but will celebrate their greatest hits, together with intricate and well-planned production numbers that will be a delight to all attendees. Joining the band in concert will be special guests Leanne and Naara, I Belong To The Zoo, and Karylle. Directed by Paolo Valenciano, the “Sea of Lights” major concert will be on March 29, 2019 at the Powermac Spotlight, Circuit Makati.

A limited amount of tickets are available for PhP 1750 (Online Price) / PhP 1850 (Special Early Bird Price) / PhP 2250 (Door Price), and are available for purchase at all SM Tickets outlets. Special thanks to concert sponsors Powermac Spotlight, Lyrics, Bugsy’s, and Imperial Blue Whisky.

Watch out for the release of the music videos “Meron Ba” and “Promises (feat. Karylle), and the “Sea of Lights” album soon, under Universal Records.

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