The country’s
leading micro financial services provider, Cebuana Lhuillier, along with its
President & CEO Jean Henri Lhuillier continued their winning streak with
newly-badged recognitions from the Golden Bridge Business and Innovations
Awards and the Philippine Quill Awards.
The company received 17 distinctions from
Golden Bridge, including the Grand Globee Award which is bestowed to companies
with the most number of wins for the year. Meanwhile, Jean Henri Lhuillier
received four awards— including the Lifetime Achievement Award, Maverick of the
Year, Entrepreneur of the Year, and Executive Achievement of the Year. All four
titles are indicative of the high caliber leadership exemplified by Cebuana
Lhuillier’s chief executive.
The company also made strides as it
accounted majority of the awards, with 10 distinctions comprising Gold award
for Comms Campaign of the year, Best Corporate Brochure, and Best Annual Report
categories for its yearly publication, Benedizioni. Its Mother’s Day 2021
social media campaign, “Dakilang Ina”, also won the Gold across three
categories. The company’s year-ender event, “Humans of Cebuana Lhuillier”, also
received two more gold awards.
Additionally, Cebuana
Lhuillier was awarded with four Quill awards this year in recognition of its
various communications campaigns, covering various channels such as internal
communications, digital, and public relations.
Michael Sena, Integrated Marketing and Communications Group Head of
Cebuana Lhuillier
“These wins are proof of our continuous efforts to strive
for excellence not only as the leading player in the micro financial services
industry; but inherently, in all that we do as one organization. Guided by our
corporate values, our commitment to excellence has allowed us to always push
the boundaries on what we can accomplish—not only on the products and services
we offer, but also on how we communicate and engage the public,” Lhuillier said.
Other big winners include the company’s internal COVID-19 response publication, Ka-Cebuana Healthwatch, “Tulong sa Pagbangon”, its very own CSR response during Typhoon Odette, as well as its pawning web platform, Cebuana-from-Home.
Michael Sena, Cebuana Lhuillier’s Integrated Marketing and Communications Group Head, puts emphasis on the important role that communications play in engaging, empowering, and inspiring people. “As an organization, we believe in the power of strategic and impactful communications in order to reach our desired audience and inspire them into action. We aim to tell the stories of the people we serve, and use this as a driving force to fulfill Cebuana Lhuillier’s commitment of pushing for financial inclusion.”
Jean Henri
Lhuillier was also recently named as “Master Innovator” during the
recently-concluded 2nd Mansmith Innovation Awards where he and the
company were cited for the various tech-oriented breakthroughs of the company’s
micro insurance products.
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