BRIA Homes continues to show resilience amid the challenges of 2020

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As the year 2020 rolls towards the end, we look back at the incredibly challenging times our country—and people—have endured in the past months: from the phreatic eruption of Taal Volcano to the ongoing Coronavirus-2019 pandemic to the series of super typhoons that recently ravaged regions that stood in their path.

However, despite the global contagion causing major disruptions in businesses and industries, we are gratified to note that some sectors have readily bounced back, with a few finding new opportunities in the crisis.

The Philippine real estate industry is one. Reports from the ground disclose that homebuilders that quickly adjusted to marketing innovations have remained relatively stable. Industry resilience is likewise credited to low-interest rates and the Filipinos’ constant pursuit of their dream home. This affirms that residential properties are secure, tangible assets that are resistant to the whims of the times , including pandemics and weather disturbances.

The same reports stress that there remains a huge shortfall in housing that is waiting to be addressed. This is what’s driving leading property developer BRIA Homes to stay on track, offering affordable house-and-lot options to Filipinos seeking ideal spaces to live.

So what is the ideal in the context of the ‘new normal’? To ordinary Filipinos who dream of buying their own homes, it is moving into affordable houses and lots in residential projects that offer security and stability, where the community’s well-being is safeguarded by the management, and where residents are assured of comfort and convenience as they go forward. These same factors have defined BRIA Homes from the beginning.

Red Rosales, President of BRIA Homes agrees, proudly asserting that the company has always been about empowering Filipinos to own and reside in high-quality, well-designed houses and raise their families in a peaceful and wholesome environment. “This singular vision of BRIA, however, assumed greater significance as we adapted to the ‘new normal’,” he relates. “Property seekers now gravitate towards residential projects where the family’s long-term health and security are prioritized in the light of other health crises that might come.” 

Learning vital lessons from the pandemic, BRIA Homes was among the first to adhere to government-mandated health protocols  and, to this day, enforces these in all its communities.

For the convenience of homeowners, BRIA has deployed its Customer Relations Management (CRM) team, which is accessible 24/7 on their online platforms. BRIA has likewise mobilized its enhanced property management teams to ensure that residents can seek digital resolutions for their various property-related concerns.

BRIA Homes was also among the first to migrate to all-digital services. Its communities now have provisions for reliable Internet connections—considered a basic service in the new normal where face-to-face interactions are not encouraged.

Prospective homeowners are invited to view BRIA’s home models and other facilities through 360 virtual tours , via the official BRIA website , which also features open-house events, live-selling, and online payments. Future residents may reserve a property at the official BRIA online reservation page  .

With more projects and new developments set to launch in 2021, BRIA Homes is clearly on a roll as it pursues its goal of bringing  affordable house-and-lot packages and condominium units closer to ordinary Filipino families.

Finally, BRIA Homes makes it easy for them through its rent-to-own option and flexiblepayment modes such as Pag-IBIG housing loans or bank home loans.

“We will continue to improve our services in order to cater to the varying and evolving needs of present and future BRIA residents. We are always excited to learn and adapt if it means we are fulfilling our promise of bringing good-quality homes closer to ordinary Filipino families,” Red Rosales says.

BRIA Homes is a subsidiary of GOLDEN BRIA Holdings, Inc., one of the largest real estate companies in the country. BRIA Homes is primed to bring quality and affordable house and lot packages and condominium units closer to ordinary Filipino families. This is the goal that drives every single employee in the company, for which the ultimate fulfillment is seeing a client happily moving into BRIA's homes.

To know more, visit their website at www.bria.com.ph, like and follow "Bria Homes, Inc." on Facebook, Twitter, Instagram, YouTube, Pinterest, Spotify, Viber Community, Telegram Channel, Kakao Talk, LINE and WhatsApp, or call 0966-277-5944.

 

References:

(1)   https://www.bria.com.ph/articles/benefits-of-investing-in-a-house-and-lot/

(2)   https://www.bria.com.ph/articles/bria-homes-provides-beyond-convenience/

(3)   https://www.bria.com.ph/articles/bria-homes-ensures-the-safety-and-well-being-of-its-homeowners-amidst-covid-19/

(4)   https://www.bria.com.ph/articles/bria-homes-is-digital-ready-in-more-ways-than-one/

(5)   https://www.bria.com.ph/virtual-tours/

(6)   https://www.bria.com.ph/

(7)   https://onlinereservation.bria.com.ph/

(8)   https://payment.bria.com.ph/

(9)   https://www.bria.com.ph/

adidas Launches First Regional Shopee Super Brand Day in the Philippines

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The adidas Super Brand Day rejuvenates the online sports shopping experience with interactive fitness content, games, and exclusive product deals. 

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, collaborates with adidas to launch “Ready for Sport,” its first regional Super Brand Day (SBD) in the Philippines and across five other markets. Through this collaboration, adidas aims to reinvent the online sports shopping experience to reach and engage more mobile-first shoppers. This effort is part of its growth strategy for e-commerce in the region.

More people are working out and shopping from home in this new normal, which has led to a boom in demand for athleisure products and sports gear. The adidas Super Brand Day serves to excite users with a fun and interactive shopping experience on Shopee. For instance, users can participate in sports challenges led by KOLs and celebrities to win prizes and access fitness-related content. As live stream shopping continues to gain prominence among shoppers, adidas will host a free workout session on Shopee Live, where users can score discount vouchers and purchase exclusive adidas products. 

Martin Yu, Associate Director at Shopee Philippines, said, “Sports and athleisure is a growing category as more of our users turn to online shopping for convenience and to get the best deals. We’re excited to partner with adidas in bringing their first Super Brand Day to Shopee, where users can enjoy a more interactive experience when shopping for adidas products. We’re confident that our Super Brand Day campaign’s popularity will boost their online visibility, traffic, and sales. We remain committed to supporting brands in achieving their e-commerce ambitions through our robust suite of brand solutions.”

Starting November 26, Shopee users will get to access three days of special features on Shopee Live, take part in games and activities, and enjoy promotions on the official adidas store. Users can look forward to: 

●       Exclusive adidas originals on Shopee: The adidas Originals Flower Pack for women and Patch Work Pack for men will be available exclusively on the adidas official store on Shopee.

1. adidas ORIGINALS Stan Smith Shoes Women White Sneakers

2. adidas ORIGINALS Superstar Shoes Men White Sneakers
   
   
   
   
   
3. adidas ORIGINALS Superstar Shoes Women White Sneakers
   
   
   

●       Special Promos: Shoppers can also enjoy up to 50% off and a “Buy 3, get an additional 55% off” promo. On November 27-28, users can look forward to discount vouchers up to 15% off. 

●       adidas ‘ReadyforSport’ LIVE workout on Shopee Live: Viewers can join a 20-30 minute workout session led by a qualified instructor. They can enjoy vouchers unlocked at the end of the session as a reward for completing the workout. Shopee Live viewers can also win exclusive adidas originals. All featured adidas products will be available for purchase on their official store on Shopee Mall. 

●       Special adidas edition of Shopee Catch: Users can earn points by playing the in-app game, where they will have to catch adidas merchandise using an adidas sports bag while avoiding bombs. Users can exchange points for Shopee coins and adidas discount vouchers. In addition, players can also win discount vouchers of up to 30% off.

 

Check out the official Shopee store of adidas at https://shopee.ph/adidasph.

Download the Shopee app for free on the App Store or Google Play Store.

About Shopee

Shopee is the leading e-commerce platform in Southeast Asia and Taiwan. It was launched in 7 markets in 2015 to connect consumers, sellers, and businesses in the region. Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. It offers a wide product assortment, supported by integrated payments and logistics, as well as popular entertainment features tailored for each market. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping brands and entrepreneurs succeed in e-commerce.

Shopee is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. In addition to Shopee, Sea’s other core businesses include its digital entertainment arm, Garena, and digital financial services arm, SeaMoney. Sea’s mission is to better the lives of consumers and small businesses with technology.

About adidas

IT IS ALL ABOUT SPORT

This is where we come from, everything we do is rooted in sport. And sport plays an increasingly important role in more and more people’s lives, on and off the field of play. Sport is central to every culture and society and is core to an individual’s health and happiness. Therefore, we believe that, through sport, we have the power to change lives. This core belief guides the way we run our company, how we work with our partners, how we create our products, and how we engage with our consumers.

WE PLAY TO WIN

Athletes will not settle for average. And neither do we. We have a clear mission: To be the best sports company in the world. Every day, we come to work to create and sell the best sports and fitness products in the world, and to offer the best service and consumer experience – and to do it all in a sustainable way. To successfully do that, we focus entirely on our authentic sports brands as they connect and engage with our consumers.

For more information, please visit www.adidas-Group.com.

 

 

'Tis the season of giving and sharing! Give back and win big every time you pay with PayMaya! Give and receive this Christmas with "PayMayaguinaldo"

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For each of us, the Christmas season may have different meanings, and at present, more on challenging life, a time to connect with family, a rushed flight to get closer to loved ones. And also a reminder to go shopping for our needs and gifts to send and share. Whatever the case may be, I like to maintain the good feeling of the holiday, the original spirit of Christmas by making it a time of celebration, joy, giving, and sharing.

This Monday, in a virtual media event, PayMaya unveils its newest offers and initiatives for the holiday season!

This Christmas, PayMaya is offering Filipinos more rewards as it launches its "PayMayaguinaldo" campaign, where users have a chance to win as much as 1 million pesos in the Grand raffle draw and an opportunity to help micro-entrepreneurs around the country. Users also have a chance to win up to P285,000 worth of prizes to be given away in the weekly raffle draws from today until January 10, 2021.

By going cashless, you can easily earn a raffle entry every time you #ScanToPay via PayMaya QR at any of their partner merchants, use your PayMaya-registered mobile number when you buy items online, or purchase prepaid load and other treats at the PayMaya in-app shop with a minimum of P100 purchase.

Every time you pay with PayMaya, you not only earn a raffle entry to win cash prizes, you also get a chance to help fellow Filipinos. With each purchase, you are also giving a PayMayaguinaldo to help micro-entrepreneurs in underprivileged communities as PayMaya will also be donating a P1 million, Grand Aguinaldo, to Gawad Kalinga to help establish more resilient communities via micro-entrepreneurship around the country.  

“Even though our Christmas celebrations won't be the same as they have been before, there are a lot of creative ways where families can keep the holiday spirit alive. Through our 'PayMayaguinaldo' campaign, we hope to inspire hope and generosity among Filipinos as we offer them more reasons to give to their friends and families, share their blessings to their officemates, and even give back to underprivileged communities whenever they pay using their PayMaya accounts," said Mark Dee, Head of Growth and Marketing at PayMaya.

 

A Christmas store in your hands

On top of the exciting prizes from the PayMayaguinaldo raffle promo, you can also enjoy instant discounts and vouchers from top brands and merchants when you visit the PayMayaguinaldo Christmas store in the PayMaya app.

Shoppers can get exclusive deals offered by brands such as Unilever, Goldilocks, Rustan's, Boozy, Sariwon Korean Barbecue, Soban K-Town Grill, Boteyju, Wingzone, Pepi Cubano, Papermoon, FreshMart, Memo Xpress, Vamos, and Pet Warehouse, among others which they can enjoy when you pay using their PayMaya account at these merchants.

Check the PayMayaguinaldo Christmas store to know which new brands are offering discounts so that you can get the best value for your money when you do your shopping with PayMaya!

 

PayMaya is the #BetterQR for your holiday shopping

And because shopping for gifts in malls has become a time-honored tradition among many Filipinos, PayMaya is also offering a safer, more convenient, and even more rewarding shopping experience with the #BetterQR this holiday season!

Get to enjoy the following perks in various malls around the country when you #ScanToPay with PayMaya QR:

• THE SM STORE: Take home one of the 100 motorcycles being given away when you #ScanToPay at least P1,500 at The SM Store until January 15, 2021.
• MEGAWORLD LIFESTYLE MALLS: Get an instant P200 cashback when you spend an accumulated amount of P2,000 PLUS a chance to win P10,000 when you #ScanToPay at least P500 using PayMaya QR at participating merchants in Megaworld Lifestyle Malls (Eastwood City, Lucky Chinatown Mall, Forbes Town, Southwoods Mall, Uptown Mall, McKinley Hill, Newport Mall, and Festival Walk Mall Iloilo) until January 10, 2021. You can enjoy the P200 cashback reward twice during the promo period, for a total of P400 savings!
• POWER PLANT MALL and SANTOLAN TOWN PLAZA: Enjoy exclusive perks and prizes when you shop at participating merchants using PayMaya QR. Stay tuned for more details!

"PayMaya is really the #BetterQR when it comes to shopping for your friends, officemates, and loved ones this holiday season. You not only get to stay safe while shopping in your favorite malls, you also enjoy the convenience and the exciting rewards whenever you pay cashless using PayMaya," said Raymund Villanueva, Business Head for QR Ecosystems at PayMaya.

 

The best way to give this holiday season 

With all these exciting offers, using PayMaya is clearly the best way to give gifts to your loved ones this Christmas season – especially for ninongs and ninangs who prefer to stay at home in the holidays.  

With PayMaya on hand, you can easily take advantage of the exciting PayMayaguinaldo offers and get a more rewarding experience when you choose to shop for your gifts at PayMaya’s partner establishments online and in-stores, or send treats to your inaanaks purchased from the PayMaya in-app shop. If you’re the type who lets your inaanak buy their own gift, you can easily send them aguinaldo money via PayMaya from the comforts of your home! 

PayMaya enables all kinds of creative ways to give this season—the joy is in discovering them and making your loved ones happy! 

Getting PayMaya and paying for your purchases during the holidays using the app is very easy.

Just download the PayMaya app at https://official.paymaya.com/CAK1/425eb133 and register an account using the invite code BETTERWAYTOPAY to earn P100, to find out what it’s like to go cashless with the fastest, safest, and most rewarding, to pay for anything online and in stores! Remember, for everything you need to pay, don’t pay cash. PayMaya! 

PayMaya is the only end-to-end digital payments ecosystem enabler in the Philippines with platforms and services that cut across consumers, merchants, and government. Aside from providing payments acceptance for the largest e-Commerce and "everyday" merchants in the Philippines, PayMaya enables national and social services agencies, as well as local government units, with digital payments and disbursement services.  

Through its app and wallet, PayMaya provides millions of Filipinos with the fastest way to own a financial account, with the widest 57,000 Add Money touchpoints nationwide. Its Smart Padala by PayMaya remittance agent network of over 30,000 partner touchpoints nationwide serves as last mile digital financial hubs in communities, providing the unbanked and underserved with access to services. 

To know more about PayMaya's products and services, visit  www.PayMaya.com   or follow @PayMayaOfficial on Facebook, Twitter, and Instagram. 

 

 

DOT chief visits Baguio City, touts cultural tourism with creative crawls

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The Department of Tourism (DOT) touts cultural tourism in Baguio as it remains optimistic that initiatives such as the Ibagíw Festival will sustain the treasured traditions and art forms of the city.  

 Tourism Secretary Bernadette Romulo Puyat at the Baguio Convention Center with National Artist for Film Kidlat Tahimik. Photo courtesy of Denison G. Manuel

Tourism Secretary Bernadette Romulo-Puyat said that the DOT will continue to promote Baguio as a creative city and support its development for arts and culture. The move to highlight Baguio’s cultural tourism comes as the city celebrates Ibagiw 2020, a month-long creative festival that showcases its rich and vibrant culture and history. 

“Baguio is more than just its natural wonders, and we want more Filipinos to rediscover what UNESCO designated as a Creative City for Crafts and Folk Arts. Initiatives like Ibagiw will certainly help revive tourism in the region and jumpstart the local economy,” said Secretary Puyat. 

Puyat visited Baguio to see Ibagiw 2020’s highlights such as its lineup of creative crawls and series of tours that showcase Baguio’s artistic and cultural heritage sites. 

She added, "Experiencing the Ibagiw 2020 festival ensures the bright future of Baguio’s creative economy while keeping its traditions and art forms alive.” 

She began the tour at the newly-refurbished Baguio Convention Center, with an ongoing exhibit called “Interlinked.” The Tourism Secretary personally met with National Artist for Film Kidlat Tahimik who created pieces that explore themes of “community, collective memory, personal and cultural identity, environmental activism, social commentary, contemporary society, humor, and local color" together with local artists.  

On the spot weaving at the Sunshine Park for the Art in the Park Opening Ceremony.

She also visited the Art in the Park at Sunshine Park to witness different activities such as spot painting by local visual artists, craft demonstrations by local artisans such as textile-weaving and wood-carving, and a photo exhibit of native plants in the Philippines.

Local artists showcase their artworks at Sunshine Park for the Art in the Park Opening. The exhibit will run until November 30, 2020.

Meanwhile, those who want to participate in the crawl can explore the Mirador Hill, a nine-hectare Jesuit property that offers breathtaking views of Baguio and Benguet’s breathtaking views. This is followed by a trip to the BenCab Museum where works of the national artist for Visual Arts Benedicto Cabrera, other Filipino masters, and rising contemporary creatives are exhibited.

National Artist for Visual Arts Benedicto “BenCab” Cabrera spearheads the Wood Carving Competition held at BenCab Museum

Another itinerary that is part of the creative crawl is Ili-Likha Artists Village, the brainchild of Kidlat Tahimik. Built around trees redesigned with recycled materials, the village showcases artistic works, and serves as an inspiration hub for local and emerging artists. 

This is followed by a trip to the Mandeko Kito Artisanal Market, an arts and crafts fair organized by the University of the Philippines Baguio, to feature local talent in the Cordillera Region. Lastly, guests will visit the Museo Kordilyera, the first ethnographic museum in the northern part of the country. Its collection includes works that celebrate the regional culture and the heritage. 

DOT’s support of Baguio’s rich cultural heritage and craftsmanship in wood carving, silver craft, weaving, tattooing, and more could help support the livelihood of locals and help the city recover from the COVID-19 pandemic.

 

“The pandemic has brought on challenges for everyone, especially those working in the tourism industry. Creative crawls bring guests to places they may not have visited before, thus supporting more locals. This means no one gets left behind as we rebuild tourism,” shares Puyat.

Those who wish to go to Baguio after Ibagiw 2020 can still experience the creative crawl through accredited tour operators. 

For more information about the Philippines, visit app.philippines.travel.

LG Goes Live to Showcase Refs for Everybody

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Following the success of their previous Livestream events, LG Philippines will hold another exclusive online gathering for its fans. As the holidays are slowly coming up, the need for appliances that can keep up with the rigors of the season is crucial. Knowing Filipinos, even with socially distant celebrations, there will be plenty of food going in and out of refrigerators. With this in mind, LG conceptualized an event to highlight their different refrigerators and how each particular model is perfect for certain individuals.

Doing the hosting duties is socialite and prolific event host Tim Yap, who knows a thing or two about throwing parties. Together with LG’s Project Manager for Refs, Jillian Yap, the pair will go over the different refrigerators LG has available, and how it pairs well with a specific niche.

LG will highlight refrigerators that are perfect for young professionals, starting families, and large, extended families. Each of the refrigerators that LG will showcase make a compelling case on how it’s the best refrigerator available for its category.

For example, for the fresh graduate young professionals, the single-door GR-Y33ISLZB gives a solid performance while being light on the pocket. LG’s top of the line refrigerator, the GR-X247CSAV InstaView is billed as the perfect choice for big families and large spaces. It has LG’s Instaview technology where you just knock on the fridge door and you’ll immediately see what’s inside. Aside from that, it also has the Door in Door with Inverter Linear Compressor for energy savings. A water and ice dispenser is also already built-in so you don’t need to hassle yourself with other machines.

LG will also highlight refrigerators that are ideal for startup businesses. Given how the pandemic forced individuals to adapt and pivot, home-based businesses enjoyed a boom during the start of community quarantine up until now. The GR-C33ISLZB is perfect for small startups while the GR-N222SQCN is best for those needing a bigger capacity. Both refrigerator units have wire shelves for easy stacking of items as well as LG’s smart inverter technology.

As it has become a tradition, LG will also be having a special giveaway for the South Korean brand’s Livestream viewers. One lucky winner will receive a brand new GR-N22SQCN refrigerator absolutely free. The details of the contest will be announced during the LazLive event so don’t forget to tune in for the giveaway mechanics. If you are in the market for a new refrigerator, a large selection of LG refrigerators will enjoy a special price during the event, just in time for the holidays.

Catch LG’s livestream at 12:00NN on LG’s Official Flagship Store in Lazada, Facebook, and Youtube page.