LG Electronics Continues to Lead the Global OLED TV Market, Marking 13 Years of Excellence

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For 13 consecutive years, LG Electronics (LG) has remained at the forefront of OLED innovation, shaping the premium TV category through long‑term leadership and consistent technological advancement. Building on our success in 2025, we are entering 2026 with new OLED technologies and viewing‑experience upgrades, ready to set the pace in an industry defined by rapid evolution.

LG Leads the Global OLED TV Market

According to market research firm Omdia, LG accounted for 49.7 percent of the global OLED TV market in 2025, with approximately 3.22 million units shipped. Global OLED TV shipments reached 6.47 million units during the same period, up 6.6 percent year over year, highlighting the continued shift toward high‑performance premium displays. As the OLED category continues to grow, we have maintained our leadership in the segment.

Europe once again emerged as a major OLED market in 2025. For the first time, OLED TV shipments in the region surpassed 3 million units, reflecting strong demand for premium home entertainment. In this key market, we led the category with around 1.59 million OLED TVs shipped, representing approximately 50.5 percent of all OLED TVs sold in the region.

Beyond Europe, our OLED leadership also extended across other major regions, including a 50.1 percent share of the OLED TV market in North America and 62.3 percent in Asia‑Oceania. Together, these results reflect the widespread confidence consumers place in our OLED technology and our ability to meet diverse preferences across markets.

Why Our Leadership in the Global OLED Market Matters

Our 2025 performance underscores how OLED has become a central part of the premium TV category. Consumers continue to choose OLED for its immersive picture quality, elegant form factors and consistent performance across varying home environments. As the category evolves, expectations around brightness, clarity and design continue to rise.

OLED Innovation Continues in 2026

Our 2025 results also provide a strong foundation for our 2026 OLED evo TV lineup, which introduces upgrades designed to improve performance in brighter spaces while delivering even greater visual precision.

Our new Hyper Radiant Color Technology enhances color accuracy and delivers up to 3.9 times brighter images than conventional OLEDs.1 This is powered by the new α (Alpha) 11 AI Processor Gen 3, with its enhanced NPU that enables the Dual AI Engine. By running noise‑reduction and texture‑preservation algorithms simultaneously, the Dual AI Engine helps produce clean, detailed images without the over‑sharpening or softness often associated with traditional processing.

We also achieved the industry‑first Reflection Free Premium certification from Intertek,2 further strengthening performance in glare‑free viewing. Together, these enhancements enable our 2026 OLED evo TVs to be among the best TVs for handling reflections, delivering clear and consistent picture quality even in bright, high‑glare living rooms. By tackling these real‑world lighting environments head‑on, we continue evolving OLED into a technology that performs beautifully in any home setting.

At LG, we continue expanding the possibilities of premium TV innovation in both design and picture quality. Our new Wallpaper OLED evo TV W6 is the latest example, achieving a nine-millimeter-range thin profile3 through meticulous component miniaturization and a complete redesign of its internal architecture – all without compromising structural integrity or visual performance. This breakthrough was recently recognized with an iF Design Award, underscoring how the Wallpaper TV blends refined aesthetics with advanced engineering.

By pairing bold form‑factor innovation with next‑generation picture performance, we remain committed to advancing OLED innovation and setting new standards for premium home entertainment.

SM expands rewards ecosystem through Trip.com partnership

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The collaboration between SMAC and Trip.com further expands SMAC’s travel ecosystem while delivering rewarding member experiences.

The SM group recently expanded its integrated rewards ecosystem through a new partnership between its loyalty program, SMAC, and global online travel platform Trip.com, giving members more ways to earn points on travel bookings.

Under the partnership, SMAC members can earn 1 SMAC Point for every PHP250 spent on hotel and flight bookings made through Trip.com. Points will be credited within 60 working days after completion of your Trip.com booking (i.e., after your hotel stay or flight).

The collaboration strengthens SM’s broader ecosystem strategy, connecting retail, banking, property, and lifestyle services to deliver seamless and rewarding customer experiences.

Patrick Cua, Chief Operating Officer of SMAC

“Through strategic partnerships, both within and beyond the SM Group, we continue to enhance the value proposition for our members,” said Patrick Cua, Chief Operating Officer of SMAC. “This collaboration with Trip.com further expands our travel ecosystem, allowing members to earn rewards while accessing local and global destinations.”

Trip.com is an international one-stop travel service provider, available in 24 languages across 39 countries and regions in 35 local currencies. Offering an extensive hotel and flight network of more than 1.5 million hotels and flights from over 640 airlines, along with over 300,000 attraction and tour products, Trip.com covers 3,400 airports in 220 countries and regions.

To qualify, members must log in via smac.ph and access Trip.com through the SMAC homepage before completing their booking. The Trip.com partnership complements SMAC’s growing network of travel and lifestyle collaborations, including Philippine Airlines’ Mabuhay Miles, AirAsia Rewards, and SM Hotels.

Beyond travel, SMAC continues to expand benefits across retail and financial services, including its remittance rewards program with SM Store and BDO.

Slay your summer portraits with vivo V70

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Summer is officially here, and it’s time to let your portraits shine as brightly as the sun. With the vivo V70 and its ZEISS Multifocal Portrait mode, every summer moment is captured in cinematic detail, vibrant color, and story-worthy shots.

The new 85mm and 100mm focal lengths turn your vacation into picture-perfect memories, while ZEISS Style Bokeh effects make it easy to shoot like a pro.

From wide beach scenes to intimate sunset close-ups, every portrait reflects vivid, elegant, and effortlessly professional style, bringing the signature ZEISS cinematic look straight to your summer memories.

85mm portraits for beach vibes

The 85mm lens comes alive with cream flares of the ZEISS Sonnar 85mm (3.7x) portrait lens, paired with the blue-yellow cinematic film style. This allows you to capture emotional portraits with vivid colors and contrasting cold and warm tones.

Whether it’s golden hour on the beach, a casual pose, portraits feel natural, expressive, and full of life, making every summer moment unforgettable.

100mm close-ups for intimate summer moments

For moments that call for detail and subtle expression, the 100mm lens (4.3x) delivers dreamy flares of ZEISS Planar with a soft, luxurious, desaturated platinum tone.

From quiet sunset reflections to candid scenes, it captures every nuance with cinematic finesse, giving your summer portraits a polished and professional finish.

More ways to tell your story

Alongside its 85mm and 100mm focal lengths, the ZEISS Multifocal Portrait mode includes:

● 23mm for portraits that capture both subject and setting

● 35mm for lifestyle and street-style storytelling

● 50mm for timeless, balanced portraits

Together, these focal lengths mirror professional camera systems giving users the freedom to frame every story exactly how they see it.

Capture your own picture-perfect summer portrait with the vivo V70. Available for as low as Php 31,999 at vivo stores nationwide or online via the vivo e-store, Shopee, Lazada, and TikTok Shop.

Ely Buendia unveils new “light and optimistic” single “Ate”

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Legendary frontman Ely Buendia is back on our playlists with new song “Ate” to be released March 26 under his own label, Offshore Music Philippines.

Photo by Law

After a year of the release of his tumultuous solo album “Method Adaptor” (2025), which garnered a string of praise from critics and fans alike, noted by Rolling Stone PH as “a sprawl of metaphors that thrive in paradoxes…”, and a continuously successful run of his intimate bar tour which shares the same name as the album, Buendia is far from taking a step back and is gearing up to expand his range and discography with solo single, “Ate”.

Official artwork for “Ate”

“I wanted to change the atmosphere a bit,” says Buendia in an interview about his upcoming single, noting the contrasting nature of his previous sonic masterproject and the new single, he pinpoints his intentions for shortly following up his grittier and more serious album, Method Adaptor, with a more “light and optimistic" new track. The song carries a softer tone in both instrumentation and lyricism, not novel to Buendia’s prowess but a stark difference to what the artist is currently known for. “The melody had such a nursery rhyme-feel which came directly from the harmonized lead guitar lines that go up the major scale,” Buendia discusses his rationality behind the inception of “Ate”. Saying as if the song itself embodies the mindset of seeing the positives in life’s ebbs and flows.

In addition with the idea of “Ate” being a break from the norm of the OPM icon’s current sound, the place where it was recorded was also something different for the “Bulaklak sa Buwan” singer, “I needed a change of pace. I love the weather there [Baguio],” citing a change in scenery was crucial in influencing the project. This overall chase for fresh air, perspectives, and sound were also present due to the inclusion of Shadiel Chan, music producer and label head of Nine Degrees North, where Buendia and his band recorded “Ate”. This marks the first collaboration between the Baguio producer and the singer. “Shad[niel] had a fresh take on everything. He works fast which I really like and had spot on instincts. I’m always up for working with new blood, there’s a lot you can learn from them.”

Speaking of young bloods, “Ate” was recorded by a slightly new set-up, with rising artists Dani Mendoza on keys and Jian Nisnisan on guitar, and alongside them were Chan on bass and Pat Sarabia on drums.

“Ate” by Ely Buendia is set to release on March 26 and will be available on all digital streaming platforms.

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About Ely Buendia

More than the usual string of superlatives, Ely Buendia is a storyteller. Not just someone with above-average verbiage, or a propensity to weave hastily rhymed couplets. But the genuine article. And whether it’s with the massively popular Eraserheads, or with any of his latter-era pursuits (the genre-bending rock outfit Pupil, rockabilly meisters Oktaves, or the soul/funk collective Apartel), listeners are assured of both pop smarts and an indefatigable sense of invention. Buendia’s canon is a ride to be relished. From landmark Eraserheads classics (“Alapaap,” “Magasin,” “Ang Huling El Bimbo”) to smashers by Pupil in the mid-aughts (“Nasaan Ka?,” “Disconnection Notice,” “TNT,”), the tunes serve as balm to the weary soul. But the lesser-known items is where we are given a picture of Buendia’s creative breadth: the one-off release Wanted Bedspacer; In Love & War (made with rap legend Francis Magalona); collabs with the Itchyworms (“Pariwara,” “Lutang”); and, more recently with indie rockers Cheats (“Plunder My Heart”). Buendia is also committed to guiding a new generation of artists in the OPM scene. As co-founder and CEO of Offshore Music Philippines, he has shaped the future of Filipino music. Now releasing a new single, "Bulaklak sa Buwan" from the new album “Method Adaptor” under Offshore Music, Buendia offers a glimpse of his currency as a songwriter and musician. Music that is sure to inspire new and old fans alike.

Ely Buendia Socials

FB: https://www.facebook.com/profile.php?id=61560884825570

IG: https://www.instagram.com/elybumbilya/

X: https://x.com/elybuendia9001

YT: https://www.youtube.com/@elybuendia9000

TT: https://www.tiktok.com/@theelybuendia

Samsung Unveils Galaxy A57 5G and Galaxy A37 5G, Packing Pro-Level Features at Awesome Price

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 Galaxy A57 5G and A37 5G feature a sleek design, powerful camera and upgraded Awesome Intelligence to give users the confidence for everyday use

 

SEOUL, Korea – March 25, 2026 – Samsung Electronics Co., Ltd. today announced the new Galaxy A57 5G and Galaxy A37 5G, the latest Galaxy A series devices that bring Samsung’s newest mobile innovations — including enriched Awesome Intelligence[1] — to more users worldwide. The latest Galaxy A series reflects Samsung’s commitment to expanding AI capabilities across more devices and empowering more users to harness the power of intuitive AI that simplifies everyday tasks. Galaxy A57 5G and Galaxy A37 5G strengthen the experiences users rely on every day with upgrades to performance, camera and display, alongside durability and security features. With up to six generations of OS upgrades and long-term security support, the new Galaxy A series is built to last. Leading the lineup is Galaxy A57 5G, featuring a slimmer, more refined design and upgraded AI-powered capabilities that make it the most powerful Galaxy A series device yet.

“The new Galaxy A series reflects our continued commitment to AI democratization by bringing the latest innovations to more Galaxy users,” said TM Roh, Chief Executive Officer, President, and Head of Device eXperience (DX) Division at Samsung Electronics. “With Samsung’s fundamental capabilities combined with enriched Awesome Intelligence, Galaxy A57 5G and Galaxy A37 5G will deliver reliable everyday performance to users around the world and drive rapid AI expansion.”

Enriched Awesome Intelligence Designed for Everyday Life

Through the latest One UI 8.5, Galaxy A57 5G and A37 5G extend Samsung’s latest AI innovations to more users, with Awesome Intelligence that helps people get more things done with ease while unlocking new ways to create and stay productive.

Voice Transcription is new to the Voice Recorder app, making it easier to revisit important details from meetings, lectures or calls by quickly transcribing and translating call recordings or turning voicemail audio into text. AI Select[2] is easier to access with a long press on the Edge Panel, surfacing relevant actions directly on the screen to extract text or create content without manually selecting items. AI Select also supports Drag & Drop in Multi-Window layout, allowing users to easily move images into Samsung Notes or Photo Editor for faster editing and improved productivity.

Awesome Intelligence makes everyday photo editing easier than ever. Object Eraser[3] now delivers more natural results when removing unwanted distractions, like a passerby in the background or clutter in a café. On Galaxy A57 5G, Best Face[4] supports more photos and continuous shooting, making it easier to capture the perfect group photos where everyone looks their best. Fan favorite tools like Filters and Edit Suggestions[5] help users quickly refine and share moments without extra effort, while Galaxy A57 5G also features Auto Trim[6] for even easier video editing.

Circle to Search with Google[7] adds multi-object recognition so users can easily explore multiple items in an image at once — from an outfit to surrounding accessories — all in one search.

The new Galaxy A series expands Awesome Intelligence experiences with a choice of agents designed to simplify everyday tasks from search to organizing plans or easily adjusting settings. As a conversational device agent, upgraded Bixby[8] lets users intuitively control Galaxy settings and features using natural language, while Gemini[9] navigates complex tasks across native Galaxy apps and select third-party apps to support faster, more intuitive interactions.

Awesome Camera to Capture Clearer Photos and Videos, Day or Night

As AI becomes more deeply integrated into mobile experiences, camera performance remains essential to delivering the everyday usability and satisfaction users expect.

Galaxy A57 5G and A37 5G deliver brighter, clearer visuals powered by the upgraded camera hardware and an improved Image Signal Processor (ISP).[10] The devices feature a versatile triple-camera system, led by a 50MP main sensor[11], delivering sharp, detailed images across a wide range of lighting conditions without the need for manual adjustments.

When the lights go down, the Galaxy A57 5G and A37 5G camera adapts seamlessly with improved Nightography[12], capturing clear and true-to-life photos and videos even in low light conditions.

Galaxy A57 5G takes photography a step further with enhanced image processing that sharpens detail and reduces noise for even clearer, more vibrant results. It delivers rich contrast and balanced color even in challenging light, while with a faster shutter speed, users can instantly capture fleeting moments faster and with improved clarity.[13]  

Galaxy A57 5G and A37 5G also benefit from AI-based subject recognition and scene optimization to balance portraits, preserve natural skin tones and create clearer background separation. When the moment calls for a wider perspective, the ultra-wide lens captures more in every group photo or landscape view, while the 5MP macro camera reveals fine details up close for added creative flexibility.

Performance for Streaming and Multitasking

Galaxy A57 5G delivers the best of both design and performance[14], combining upgraded CPU, GPU and NPU to deliver improved performance with its sleek and light form. Built for smooth streaming, scrolling and content creation, its refined design features a glossy finish and distinctive triple-camera island for a standout modern look that feels comfortable in-hand.

Despite its slimmer profile, Galaxy A57 5G packs powerful performance. Its 5,000mAh[15] battery supports up to two days of use[16] — powering everything from filming and editing to viewing on the go. Slimmer bezels and a bright Super AMOLED + display with Vision Booster ensure an immersive, clear viewing experience indoors and outside.

Built for everyday use, Galaxy A57 5G and A37 5G are rated IP68[17] for water and dust resistance, adding durability in real-world environments and offering users peace of mind when accidents happen. 

Long-Term Support and Foundational Security

Galaxy A57 5G and A37 5G reinforce Samsung’s commitment to device longevity, offering up to six generations of Android OS and One UI upgrades, along with up to six years of security updates[18] – giving users the confidence to rely on their device for years to come.

Samsung provides a fortified layer of device safety, transparency and user choice with Knox Vault[19], a hardware-based, tamper-resistant security solution. Galaxy A series offers users holistic protection through innovative security and privacy features including Security & Privacy Dashboard, Auto Blocker, Private Sharing, Theft Protection as well as the new Private Album, a Gallery feature that allows users to lock away personal media quickly and easily. Unlike traditional safeguards, the latest A series devices also proactively notify users about potential risks with Privacy Alerts, which are intelligent notifications that offer clearer insight and control over location permissions or suspicious monitoring of sensitive data. Together, these enhancements make security feel as intuitive as the rest of the experience, making device protection easier than ever for everyone.

Availability

Galaxy A57 5G and A37 5G is now available in Samsung Authorized Stores nationwide. Galaxy A57 5G will be offered in Awesome Navy, Awesome Gray, Awesome Icyblue and Awesome Lilac,[20] while Galaxy A37 5G comes in Awesome Lavender, Awesome Charcoal, Awesome Graygreen, and Awesome White.[21] For added peace of mind, Samsung Care+ offers comprehensive coverage optimized to users' device needs, including tailored benefits that protect the devices’ value.[22]

Every purchase comes with a free travel adapter (worth P1,190) and phone case (worth P990), alongside two-year Samsung Care+ warranty for total peace of mind.  And for a limited time only, you can get the 256GB variant at an additional P1,500 off! That's up to P5,170 worth of savings.

Looking to upgrade to the Galaxy ecosystem? Take 40% off the Galaxy Fit3, Watch8, Buds3 FE, and Buds Core with every purchase of the Galaxy A57 and Galaxy A37 5G too. 

Offers valid until June 30 only*. For more information on the latest Galaxy A series devices, please visit:

Galaxy A57 5G: http://smsng.co/GalaxyA57-PR

Galaxy A37 5G: http://smsng.co/GalaxyA37-PR

 

DTI Fair Trade Permit No. FTEB-252295, 251225, and 251388 series of 2026

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[1] Samsung Account login may be required to use certain Samsung Intelligence Features. Samsung does not make any promises, assurances or guarantees as to the accuracy, completeness or reliability of the output provided by Intelligence Features. Availability of Awesome Intelligence features may vary depending on the region/country, OS/One UI version, device model, and phone carrier. Awesome Intelligence service may be limited for minors in certain regions with age restrictions over AI usage.

[2] Requires internet connection and Samsung Account login. Service availability may vary by country, language or device model. Availability of supported languages may vary. Certain languages may require language pack download. Galaxy AI Select download and installation may be required when launching the app for the first time.

[3] Results may vary depending on shooting conditions including multiple subjects, being out of focus or moving subjects.

[4] Best Face is only available for photos taken with Motion Photo turned on. The feature does not generate new facial expressions but selects from frames within the Motion Photo video clip. It can recognize up to five people per image and suggest up to three alternative expressions per person. Accuracy of results is not guaranteed.

[5] Edit suggestion is compatible with JPG, PNG, and GIF formats. The final results and quality may vary depending on the original image’s condition. Accuracy of the end results is not guaranteed. Edit suggestions may vary based on photo content. Due to the nature of AI, results and quality may vary each time

[6] Maximum length per clip is 90 minutes. Maximum length of combined clips is 180 minutes. Maximum number of clips to use per video project is 60. Accuracy of results is not guaranteed

[7] Circle to Search is a trademark of Google LLC. Results for illustrative purposes only. Available on select devices and internet connection required. Works on compatible apps and surfaces. Result may vary depending on visual matches. Check responses for accuracy.

[8] Bixby service availability requires Samsung Account login and data connection. Available functions and features may vary by country, region and language. Bixby only recognizes certain accents and dialects of English (UK), English (US), English (India), French (France), German (Germany), Italian (Italy), Japanese (Japan), Korean (South Korea), Mandarin Chinese (China), Portuguese (Brazil), Spanish (Spain) and Spanish (Latin America). Other supported languages may be added in the future. Not all accents, dialects and expressions may be recognized, and actual performance may vary depending on pronunciation, voice level and the surrounding environment. Use of Bixby may be limited in certain situations such as when recording media (Video/Game/Voice), during calls, Maximum Power Saving mode, Emergency mode and Samsung Kids. Service availability may vary by country/service provider/language/device model/OS version. Bixby controls selected apps, other apps to be supported. To control SmartThings enabled devices with Bixby, first connect the devices to the SmartThings app. For more information, visit the SmartThings website (www.samsung.com/smartthings)

[9] Gemini is a trademark of Google LLC. Gemini Live feature requires an internet connection and Google Account login. Service availability may vary by country, language or device model. Features may differ depending on subscription, and results may vary. Compatibility is limited to certain features and accounts. Currently, an independently managed, personal Google Account can be used, as can a work or school account for which an administrator has enabled access to Gemini. Users must be 13 (or the applicable age in a given country) or older to use Gemini with a personal or school Google Account, and 18 or over to use Gemini with a work account.

[10] Results may vary depending on light condition and/or shooting conditions including multiple subjects, being out of focus or moving subjects.

[11] 50 MP resolution is available on Galaxy A57 5G and A37 5G's rear Wide-angle camera only.

[12] Results may vary depending on shooting conditions including multiple subjects, being out of focus or moving subjects.

[13] Results may vary depending on shooting conditions including multiple subjects, being out of focus or moving subjects.

[14] Performance improvements shown compared to Galaxy A56 5G. Actual performance will depend on user environment, conditions and pre-installed software and applications.

[15] Typical value tested under third-party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated (minimum) capacity is 4,905 mAh. Actual battery life may vary depending on network environment, usage patterns and other factors.

[16] Actual battery life varies by network environment, features and apps used, frequency of calls and messages, the number of times charged, and many other factors. Estimated against the average usage profile compiled by UX Connect Research. Independently assessed by UX Connect Research between 2026.01.08-2026.01.18 in UK with pre-release versions of SM-A576 under default setting using LTE and 5G Sub6 networks. NOT tested under 5G mmWave Network.

[17] Galaxy A57 5G and A37 5G are rated as IP68. Based on lab test conditions for submersion in up to 1.5 meters of freshwater for up to 30 minutes. Not recommended for beach or pool use. Water and dust resistance of the device is not permanent and may diminish over time due to normal wear and tear.

[18] Availability and timing of Android OS upgrades and security updates may vary by device model and market. Up to six generations of Android OS and One UI upgrades, along with up to six years of security updates, from the first global launch for the supported Samsung Galaxy devices.

[19] Security features or hardware/software architecture of Samsung Knox Vault on Samsung Galaxy A series smartphones may differ from those on Samsung Galaxy flagship devices including S series, Z series, S FE series smartphones and Tab S series tablets launched from 2021 onwards. Availability of Samsung Knox Vault may vary depending on the device model.

[20] Color and model availability may vary depending on country, region or carrier.

[21] Color and model availability may vary depending on country, region or carrier.

[22] Terms and conditions apply. Samsung Care+ coverage, service type and promotion details may vary by country/region and deductible (service fee) may apply. To be eligible for Samsung Care+ promotion benefit, registration may be required. For detailed Samsung Care+ information, please visit https://www.samsung.com/samsung-care-plus/