September 11, 2018

LG Honors the Injured Liberators of Marawi with a Donation to the AFP Health Service Command

On its 30th anniversary, LG donates air conditioners, washers, TVs and a refrigerator to benefit Marawi soldier casualties and other injured soldiers at the Victoriano Luna Medical Center. 

In the spirit of National Heroes Day, LG Electronics reaffirmed its longstanding commitment to providing assistance to the community with a donation-in-kind to the Victoriano Luna Medical Center (VLMC), a government hospital that provides sanctuary and support to injured soldiers, including those who suffered casualties in the Marawi siege.




In a simple ceremony held on August 29 at the AFP Health Service Command, Mr. Inkwun Heo, Managing Director of LG Philippines, handed over ten (10) 1.5 HP Dual Cool Inverter Split Type Air Purifying Deluxe Airconditioners, two (2) 13kg Inverter Top Load Washing Machines, one (1) 24 cu ft Side by Side Refrigerator and ten (10) 43" Smart TVs to Col. Jeffrey Jake Gallenero, Philippine Army MNSA, Chief of Staff, AFP Health Service Command (AFPHSC). Also present were the chiefs of each operating unit and staff of the AFP Health Service Command.


The project was initiated to ease the recovery of the valiant soldiers at the Orthopedic Heroes Ward who sustained injuries in Marawi and other military efforts. Each airconditioner features an independently working Air Purification mode, assuring that the air the patients breathe is clean even when the unit is switched off, and never stale. LG airconditioners also operate at low sound levels to provide better rest and uninterrupted sleep for these wounded soldiers. Along with the Smart TVs, these airconditioning units will bring comfort to patients and their families at the wards, Officers’ Room, and Isolation and Post-recovery rooms. 


Aside from the patients at the Orthopedic Heroes Ward, the hospital staff will also benefit from LG’s donation of washing machines and a refrigerator, which will be placed at the ward comfort rooms and ward pantry, respectively. The Side by Side Refrigerator has multiple cooling air vents that distribute and circulate cool air to every corner of the refrigerator, ensuring that the staff’s and patients’ food are properly cooled and remain fresh, while the 13kg Inverter Top Load Washing Machines have a Turbo Drum feature that enables the most powerful wash and the removal of the toughest hospital stains.



The airconditioners, washing machines and refrigerator are all equipped with the latest inverter technology, ensuring that the medical center enjoys bigger energy savings but with more efficient appliances. 

“LG, through its products, is committed to making an everyday difference in the lives of individuals,” says Mr. Heo. “On its 30th anniversary, LG Philippines is honored to support the injured soldiers of Marawi and the Victoriano Luna Medical Center, and we hope that our small gesture will go far in helping these soldiers on their road to recovery.” 

BGen Augustus H De Villa, Acting Commander AFP Health Service Command (AFPHSC) expressed his fervent gratitude to LG Electronics. “I, together with the staff of the AFP Health Service Command, would like to extend our heartfelt appreciation to LG Philippines. This deed of donation signing is a concrete realization that our soldiers’ efforts are greatly recognized by the people they are serving. May you continue supporting our troops as they protect and secure the sovereignty of our nation.” 

Earlier this year, LG donated health kits, comprised of roughly 30,000 personal care products, and 200 computer monitors to 46 public schools in Marawi. These initiatives are part of the company’s goals of promoting products and services that serve the local community. Through its CSR projects, LG will continue to serve the Filipino people by developing—and sharing—technology that cares. 

LG Philippines managing director Mr. Inkwun Heo offers praise and appreciation to Corporal Roy Aquino PA who suffered injuries in the Marawi siege. Looking on is LTC Domingo A Chua Jr (MC) PA, Head Dept of Orthopaedic Surgery and Traumatology at the V Luna Medical Center. 






About LG Electronics Philippines 

LG Electronics Philippines is the Philippine subsidiary of LG Electronics, Inc., a $48 billion global force and technology leader in consumer electronics, home appliances and mobile communications. LG Electronics sells a range of stylish and innovative home entertainment products, mobile phones, home appliances, commercial displays, and air conditioning systems all under LG’s “Life’s Good” marketing theme. For more details on how LG products can help improve your life, visit lg.com/ph, like @LGPhilippines / @LGTVPhilippines / @LGMobilePH on Facebook, and follow @LGPhilippines on Instagram.

September 10, 2018

Yellow Cab's 5 Boroughs Pizza! New York City’s famed boroughs: Bronx, Manhattan, Brooklyn, Queens, and Staten Island



Yellow Cab cooks up a New York State of Mind as they embarks on another gastronomic adventure to delight pizza lovers and even today’s hardest hustlers with the launch of not just one, but five new flavors to join its roster of legendary pizzas. 





Aptly called 5 Boroughs Pizza, the relatives of the iconic pizza joint’s all-time bestseller, New York’s Finest brings to the table five unique pizza flavors that capture the essence of each of New York City’s famed boroughs: Bronx, Manhattan, Brooklyn, Queens, and Staten Island.




“If you love our New York’s Finest, you will definitely enjoy the 5 Boroughs Pizza. Generously topped with edge-to-edge flavors that will represent the diversity of New York, 5 Boroughs is your palatable gateway to the Big Apple,” said Elise Veloso, Senior Brand Manager for Yellow Cab Pizza Co.






Diverse yet totally dynamic, New York’s five boroughs is home to some of the world’s renowned artists, musicians, fashion designers, writers, film makers, and other influential personalities who all have inspiring stories to tell. The distinctive culture, personality, and attitude of each borough are what customers can expect to see, taste, and experience in every bite of the 5 Boroughs Pizza.




Bronx Creamy Mushroom Pizza, Yellow Cab’s first white sauce based pizza brings to fore the intense flavor of the tough and edgy community of the Bronx. This tasty variant is a creamy mix of mushroom, chicken, olives and green bell peppers.





For those craving for something more sophisticated, there’s the Manhattan Steak & Eggs Pizza. Reminiscent of the borough considered as the “center of the universe,” this variant brings together a classy mix of steak strips and eggs doused in steak sauce and topped with onions and green bell peppers.





The hip culture of Brooklyn is captured in a hefty serving of Brooklyn Spicy Seafood Pizza. It is loaded with spicy Jalapeño peppers, shrimps, crabsticks, onions, green bell peppers, tomatoes and capers.




The Queens Oriental Chicken Pizza brings to the palate a unique flavor profile with its’ combination of chicken, mushrooms, onions and pineapple, topped with spring onions and cilantro, with a sweet and tangy Oriental sauce base.




Finally, there’s Staten Island Basil & Ricotta Pizza which features crushed tomatoes topped with three cheeses and basil. This hefty mix is Yellow Cab’s Margherita Pizza with a twist, and is reflective of the more laid-back and chill atmosphere of the suburban community that has been the trademark of Staten Island.


The 5 Boroughs Pizza can be enjoyed in all Yellow Cab branches including Yellow Cab’s newest branch in Paseo De Magallanes beginning September 5, 2018 until January 31, 2019. 



These are available for dine-in, takeout and delivery. Best of all, these all-new flavors can be savored at only P499 for regular size pizza, P759 for large, and P999 for the New Yorker size.

Mother Earth’s Top Offenders, Exposed

The Philippines is one of the 17 mega-biodiverse countries in the world, but it is also the world’s third largest contributor to ocean plastic, the country with the second highest death rate in Asia Pacific due to indoor air pollution and third highest death rate due to outdoor air pollution. It is at the top of lists that it shouldn’t be proud of.



What causes pollution in the environment? Here are the top offenders.


Sewage

You probably know that all the things that you flush go to the oceans, right? Excrements, tissues, food, and other things you throw in the drain can become food or death sentence for marine animals. Some of which eventually end up in your meal.


Carbon Monoxide (CO)

In the recent years, the number of cars sold in the Philippines has increased. Automotive vehicles are the major source of carbon monoxide – a type of air pollutant that can kill a person within minutes.



Plastics

Straws, coffee stirrers, soda and water bottles, sachets from instant coffee, shampoo, cooking oil, food seasoning and toothpaste, and other food packaging materials are classified as single-use plastics that poison our lands, waters, and animals.

Sewage, carbon monoxide, and plastics are the top destroyers of our environment, but there is another one more vicious than these three.



Humans.

It is our waste that goes to the oceans. We use the vehicles that pollute the air. We produce, use and mismanage plastics that damage the waters and the lands. We are the cause and we are experiencing its effects. Now, what are we going to do, Juan?

Non-government organizations in the country are already spearheading activities to save our environment, protect our animals and regain what we have lost. Seedling adoption for reforestation, pawikan and giant clam adoption to increase their numbers, and cats and dogs adoption to save them from abusive owners are also some of the activities being done.



Volunteering to these environmental efforts takes only Juan step. Join Juan Earth on September 29, 2018 at Bonifacio High Street Activity Center, 9th Avenue, Bonifacio Global City, Taguig City and take part in rebuilding and taking care of our environment. Juan Earth is a grassroots effort produced by Write On Track and its dedicated team of community volunteers wanting to educate and empower people to create a healthier and more sustainable world.


For more details, visit Juan Earth’s webpage at www.juanearth.com; LIKE its Facebook page at www.facebook.com/JuanEarthPH; or check their updates on Instagram at www.instagram.com/juanearthph.



Cashalo partners with leading local and international companies Furthers commitment to accelerate financial inclusion for Filipinos

Cashalo, the latest solution that gives Filipinos financial freedom at their fingertips, has partnered with mobile phone manufacturer Vivo Philippines, and other local and international companies to further accelerate financial inclusion for Filipinos. These companies include IMI Global, ranked 6th largest EMS supplier for the automotive market in the world by New Ventures Research, and Philippine Airport Ground Support Solutions Inc. (PAGSS), awarded by Singapore Airlines for Most Creative Customer Service Winner in 2013 (CEO TCS Awards).

“We have proven our commitment to breaking boundaries in the smartphone industry and leading the pack to the future. Now, we're thrilled to work with a company who has a strong purpose. At Vivo, we always see how we can cater more to the needs of Filipinos. The opportunities to help this market is astounding, and we’re excited to be a part of this ecosystem,” said Annie Lim, Vivo Philippines vice president for Partnerships and Strategy.

The financial services and technology platform will provide employees of partner companies with financial access to small ticket cash loans amounting from P2,000 to P5,000 through an expedited application process, and interest rates* starting from as low as 2.95% a month.

With the use of cutting edge-technology, robust data science capabilities, and an innovative credit analysis and scoring infrastructure, Cashalo is delivering greater financial freedom and opportunity for Filipinos.

“Cashalo is excited to take a leading role in driving greater financial awareness and inclusion in the Philippines,” said Hamilton Angluben, Cashalo general manager. “We are thrilled to partner with like-minded companies that share impact-driven values. The confidence they have for our proven ability to drive meaningful change is encouraging and infuses the entire Cashalo team with great motivation as we forge ahead in our endeavor to serve more Filipinos.”

For partnership inquiries, please contact partnerships@cashalo.com.





Cashalo is the first product of the strategic partnership between Hong Kong based technology player Oriente – whose founders are behind internet giants Skype and LU.com – and Express Holdings, Inc., a subsidiary of JG Summit Holdings, Inc.

Join the thousands of people who use Cashalo to build their financial futures today. Download the app from the iOS App Store and Google Play Store. For more information, please visit www.cashalo.com.

*(Non-bank)

September 9, 2018

MILO Philippines Launches Road to Barcelona Year 2 !

A Nation of Champs, A World of Opportunities

MILO Philippines launch the year two of Road to Barcelona during the recent press launch held in the MILO Stadium of Kidzania ManilaMILO-FCB Road to Barcelona is the brand’s values-driven program in partnership with globally-renowned football club, FC Barcelona (FCB) 

Coming from a successful run last year, MILO and FCB will hold this year’s local invitational camp in football hotbed, Cebu City on September 8-9 at the Cebu City Sports Center. Over 160 girls and boys ages 10 to 12 from around the country will participate in the world-class football camp for a chance to join the life-changing champion experience in Spain, the home of FC Barcelona. 

MILO and FC Barcelona believe in the shared HEART values (humility, effort, ambition, respect, and teamwork), equipped with a healthy and active lifestyle that are essential in every child’s overall development. The global partnership aims to bring world-class opportunities to nourish ambitions and build a nation of champions through sports. Participants of the program are chosen via a nomination from their coaches who will vouch for both their character and talent.



Asisting MILO in the facilitation of the invitational camp are the Cebu Football Association (CFA), a regional body under the Philippine Football Federation (PFF) and two coaches from the FCB Youth Academy, FC Barcelona’s flagship youth development program. The two-day training camp which features theoretical and practical sessions on how to play the Barca way is free of charge—a privilege for the qualified young players. It will give them the kind of training that only FCB can offer to aid in their continued development, progress Philippine football, and further inspire Filipinos to be champions on and off the field. 


One with MILO and FCB’s vision is the local organizer of this year’s invitational, the Cebu Football Association (CFA). CFA Vice President Rico Navarro exclaims, “We warmly welcome this momentous collaboration with two iconic sports brands, MILO and FC Barcelona. Our region has some of the most passionate and talented young players in the country, and we hope that this Road to Barcelona camp can foster the right values and grow their appreciation for the sport and everything they learn from it.” 

“Every kid dreams of becoming a champ. That’s why the MILO-FCB Road to Barcelona Philippines Camp is back to provide kids the once-in-a-lifetime opportunity to train with youth coaches from FC Barcelona. We’ve taken this year’s invitational camp to the Visayas to share the program with even more children in the region, because we believe that these experiences can encourage them to pursue their passion for the sport and nourish their ambitions,” said Willy de Ocampo, Vice President, Nestle Philippines, Inc. 

The expert panel composed of PFF representatives and FCB coaches will be in charge in shortlisting the most deserving athletes who will fly to Spain, where one slot in the delegation will be all-expense paid by MILO Philippines.



Similar to the maiden program, the 2018 delegation will take part in a nine-day training camp and ultimate experience in FCB’s hallowed grounds in Camp Nou, Barcelona. The Philippine team will be among their peers from other MILO markets which incude Australia, Colombia, Dominican Republic, Indonesia, Jamaica, New Zealand, Panama, Singapore, Tahiti, Thailand, and Vietnam. Their stay will be filled with special activities that will hone their skills, encourage them to make new friends, explore scenic heritage locations, most importantly, learn how to play with HEART—the Barca way. 

MILO Philippines Consumer Marketing Manager Robbie de Vera shares his excitement for year two of the four-year partnership, “MILO is very excited and honored to continue its advocacy to get more kids into sports and help advance Philippine football with FC Barcelona. Our goal for this year is to further enrich the ‘Road to Barcelona’ experience by reaching more Filipino kids and reinforcing the values that encourage more kids to dream big and become champions in life.”

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